Easy-to-implement brand system for marketing
and products
Less chaos in creative work, fewer revisions, and greater brand recognition.
Choose a design package that suits your needs.
Core Brand Identity
| Logo | ||
One logo design Single option created at the designer's discretion, based on your detailed written brief | One logo design Single option created at the designer's discretion | One logo design Single option created at the designer's discretion |
Provided in vector (.svg) format + raster (.png). If photos are used in the logo, only raster format is available | ||
| Logo Variations | ||
Horizontal Vertical Monochrome (plus inverted) Minimalist | Horizontal Vertical Monochrome (plus inverted) Minimalist | Horizontal Vertical Monochrome (plus inverted) Minimalist |
| Logo Adaptation for Multiple Languages | ||
| One additional version of the logo in another language |  | |
Usage Guidelines and Restrictions (Do's & Don'ts) | ||
 | | |
| Favicon | ||
| | |
| Brand Colors | ||
Primary palette with CMYK, HEX, and Pantone codes. Secondary palette (additional colors). | Primary palette with CMYK, HEX, and Pantone codes. Secondary palette (additional colors).. | Primary palette with HEX codes. |
| Typography (Fonts) | ||
Primary (for headings). Secondary (for body text). Alternative fonts (for web use). | Primary (for headings). Secondary (for body text). Alternative fonts (for web use). | Primary (for headings). Secondary (for body text). Alternative fonts (for web use). |
Social Media
Profile picture Cover image | Profile picture Cover image | Profile picture Cover image |
Profile picture Cover image | Profile picture Cover image | |
Profile picture Highlights (6 шт) Stories Template (2 шт) Visual (12 posts) | Profile picture Highlights (3 шт) Stories Template (1 шт) Visual (12 posts) | |
| Telegram | ||
Profile picture Emoji pack: 20 NEO elements + 5 custom Sticker pack: 20 NEO elements + 10 custom Custom elements developed based on your written specifications | Profile picture Emoji pack: 20 NEO elements Sticker pack: 7 NEO elements | |
| YouTube | ||
Channel icon Cover image Video thumbnails (3 designs) | | |
Visual Style
| Illustrations and Icons | ||
Style recommendations with examples. | | |
| Photography Style | ||
Guidelines for selecting and editing images. | | |
| Tone of voice | ||
How the brand "sounds" in visual materials. | | |
| Mockups | ||
Logo and brand style shown in real-world contexts. | | |
Applications
| Letterhead | ||
| | |
| Business Cards | ||
| | |
| Invoice Template | ||
| | |
| Background for Zoom Meetings / Webinars | ||
| | |
| Email Newsletter Template | ||
Ready-to-use template with usage tips. | | |
| Flyers and Brochures | ||
Print-ready flyers or brochures. Up to 2 items based on your specifications. | | |
| Presentation Template | ||
Presentation (5 slides: welcome, text, reviews, benefits, contacts) | | |
| Merch | ||
Examples on products (clothing, bags, mugs, etc.) Elements developed based on your written brief. Up to 2 product types. | | |
| Packaging | ||
Packaging design for one of your products. Based on your written specifications or brief. | | |
Materials and Support
| Final Presentation | ||
In-depth review of all materials + client recommendations. Delivered as a PDF presentation. | Brief overview for the client. Delivered as a PDF presentation. | |
| Vector Files | ||
SVG | ||
| Templates | ||
All templates compiled in one Figma file (editable for future use). | ||
| Style Library | ||
Access to a digital hub with everything organized. | ||
| Support | ||
| 1-2 consultations after materials are delivered. | | |
| Revisions | ||
| Up to 4 hours of revisions | | |
No Chaos
Standards Start Here
Save time on shaping your online presence with our brand system in just 30 days.
Order